The Creatives Room

World Cup Delivery

Brand: PedidosYa · Agency: Gut Buenos Aires · Year: 2022 · Category: Case Studies · Medium: video

The visual aesthetic is vibrant and energetic, dominated by the blue and white of the Argentinian flag and the enthusiastic crowds. Lighting is predominantly natural daylight, giving a bright and celebratory feel to the outdoor scenes. Compositions are a mix of wide shots capturing the massive scale of the parade and tighter shots focusing on individual moments of joy and the seamless integration of delivery riders. The mood is overwhelmingly joyful and triumphant, with a strong sense of national camaraderie and shared excitement.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

World Cup Delivery - Gut Buenos Aires - 2022 | The Creatives Room