The Creatives Room

Video Call Art

Brand: VOO Telecom · Agency: Happiness, an FCB alliance · Year: 2019 · Category: BRANDING, Print / OOH · Medium: image

This print campaign presents heavily distorted portraits sourced from poor-quality video calls. Extreme digital artifacts, including macroblocking, data corruption, and severe pixelation, fragment human faces into compositions resembling abstract or cubist art. The resulting images are presented cleanly as modern art posters, with a simple caption revealing the true, frustrating source of the 'art'—a slow internet connection.

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Video Call Art - Happiness, an FCB alliance - 2019 | The Creatives Room