The Creatives Room

The Nod

Brand: New Balance · Category: Commercials · Medium: video

An extreme macro close-up of a human eye fills the frame, and reflected within the iris and pupil is a tiny, sharply legible running shoe. Fine eyelashes and skin detail are visible, catchlights bright against the brown iris. Clinical macro clarity, naturalistic skin tones.

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The Nod | The Creatives Room