The Creatives Room

The last appointment

Brand: Panado · Agency: Joe Public · Year: 2016 · Category: Commercials · Medium: video

Extreme close-up profile of an elderly man in dark-framed glasses, softly lit with neutral warm-grey tones and a heavily defocused office background (a framed picture, soft window light). Shallow depth of field and gentle bounce lighting give the frame an intimate, quiet, clinical-but-tender mood.

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The last appointment - Joe Public - 2016 | The Creatives Room