The Creatives Room

The Elections Edition

Brand: AnNahar Newspaper · Agency: Impact BBDO Dubai, Beirut · Year: 2022 · Category: Case Studies · Medium: video

This case study video uses a high-contrast, monochromatic palette, blending footage of newspaper printing presses with archival scenes of civil unrest. The campaign is visualized through shots of blank newsprint being loaded onto delivery trucks. The narrative is heavily supported by bold, sans-serif typographic titles and motion graphics that mimic a newspaper layout, often laying text over documentary-style footage.

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The Elections Edition - Impact BBDO Dubai, Beirut - 2022 | The Creatives Room