The Creatives Room

Sophiegrophy

Brand: Hoodrich · Category: Commercials · Medium: video

A dark studio interior with a lone figure standing far back on a length of dolly track, silhouetted in front of a lit cyclorama that glows cool blue. Grip stands, a ladder and a monitor cart sit in shadow around the edges, exposing the set-up itself as part of the frame. Deep blacks and a single pool of backlight give it a moody, behind-the-scenes stage look.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Sophiegrophy | The Creatives Room