The Creatives Room

Smart Farm

Brand: Lay's · Year: 2024 · Category: Case Studies · Medium: video

A tight overhead shot of stacked blue mesh sacks filled with potatoes, several tagged with white "PEPSICO" labels. The palette is cool blue-grey and desaturated. A white "Lay's" script logo sits at top, and a white square panel is centred with grey-to-teal gradient text reading "SMART FARM", with "powered by Cropin" and the Cropin logo below.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Smart Farm - 2024 | The Creatives Room