The Creatives Room

Signed by Fanatics

Brand: Fanatics · Agency: ryan reynolds maximum effort · Year: 2023 · Category: Case Studies · Medium: video

Case-study board built from a Fanatics website mockup. An "EXCLUSIVE ATHLETES" row shows athlete headshots including Tom Brady, Victor Wembanyama and Harry Kane. A green football field with players fills the lower band, alongside jersey and trading-card product shots. The headline references awarding NIL deals to virtual college players; stats read >5 million and $5,000.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Signed by Fanatics - ryan reynolds maximum effort - 2023 | The Creatives Room