The Creatives Room

Shit in Space

Brand: Flax · Agency: convoy · Year: 2015 · Category: Commercials · Medium: video

The visual style is characterized by a cool, slightly desaturated color palette, leaning into the sterile and futuristic aesthetic of a spacecraft. Lighting is practical and often stark, simulating interior ship lighting, with occasional soft glows to highlight faces or important elements. Compositions are a mix of wide shots establishing the zero-gravity environment and tighter, more intimate shots that emphasize the astronaut's struggle and expressions. The mood is predominantly comedic and slapstick, built on relatable human vulnerability in an extraordinary setting, creating a sense of awk

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Shit in Space - convoy - 2015 | The Creatives Room