The Creatives Room

Rewrite The Classics

Brand: Puma · Category: Commercials · Medium: video

A low-angle shot looking up at four young people crowded together under exposed rigging and pinlights, lit with mixed warm flash and cool ambient light suggesting a backstage or nightclub setting. Their styling mixes eclectic streetwear and glam-punk elements -- a magenta shirt with an orange stripe, chain necklaces, tattoos, a scissor-shaped prop or accessory raised overhead -- creating a gritty, high-energy, fashion-editorial look with visible film grain.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Rewrite The Classics | The Creatives Room