The Creatives Room

Pierce's Pledge

Brand: March For Our Lives · Agency: Serviceplan Group · Year: 2023 · Category: Commercials · Medium: video

A hand-drawn charcoal-style animation frame in stark black and white. On a dark ground under a smudged grey sky stand two tall, faceless white figures at right and a much smaller child-sized figure at left, all rendered in rough chalky strokes. High-contrast monochrome, sparse and sombre, with no text.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Pierce's Pledge - Serviceplan Group - 2023 | The Creatives Room