The Creatives Room

One by One

Brand: IKEA · Agency: Acne · Year: 2017 · Category: Commercials · Medium: video

Warm and inviting visual treatment characterized by soft, natural window light mixed with gentle practical illumination. The color palette relies on earthy neutrals, muted tones, and clean Scandinavian timber textures. Compositions balance intimate, tactile close-ups with carefully framed wide shots of lived-in rooms, creating an authentic, emotionally grounded aesthetic.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

One by One - Acne - 2017 | The Creatives Room