The Creatives Room

Mum To Be

Brand: Mothercare · Category: Commercials · Medium: video

Framed through a paned bathroom window, a pregnant woman in a black crop top and pink joggers stands cradling her belly, turned toward the daylight from a second window. A white freestanding tub, pedestal sink and shiplap walls fill the airy room. The window mullions foreground the shot, giving an observed, intimate distance.

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Mum To Be | The Creatives Room