The Creatives Room

Mini kiosk for mini coke – Little things to make you happy

Brand: Coca-Cola · Agency: Ogilvy & Mather, Berlin · Year: 2015 · Category: Print / OOH · Medium: image

The visual character is one of whimsical realism, dominated by the iconic "Coca-Cola Red" providing a vibrant pop against the muted urban backdrop. Lighting is natural and bright, highlighting the intricate details of the miniature kiosks. Compositions often feature people interacting with the tiny structures, emphasizing their diminutive scale and the resulting expressions of delight and curiosity. The overall mood is joyful, lighthearted, and engaging, capturing genuine human connection and surprise.

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Mini kiosk for mini coke – Little things to make you happy - Ogilvy & Mather, Berlin - 2015 | The Creatives Room