The Creatives Room

Max Mara Spring 2022

Brand: Max Mara · Category: Commercials · Medium: video

A wide, unpopulated landscape shot of a rugged Mediterranean coastline: pale rock cliffs, scrubby coastal vegetation and clear turquoise-to-navy water forming a sheltered cove, under a hazy, bright daylight sky. No models, garments or people are visible in this frame; it reads as a pure establishing or mood shot rather than a fashion-campaign hero image.

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Max Mara Spring 2022 | The Creatives Room