The Creatives Room

HO24 Y2K Global Campaign

Brand: Nike · Category: Commercials · Medium: video

A face in a red cap sits behind a heavily rain-beaded glass surface, softly out of focus. A hand reaches up and drags a red Swoosh across the wet pane, the paint bleeding into the running droplets. Cool, desaturated daylight palette with the red mark as the only saturated accent; shallow focus keeps the glass and water in sharp relief.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

HO24 Y2K Global Campaign | The Creatives Room