The Creatives Room

Growing Smiles

Brand: Colgate · Category: Commercials · Medium: video

Warm amber-orange dusk sky reflected through the rear window of a pickup truck, seen from directly behind; a man in a baseball cap and a woman are silhouetted inside the cab, an ocean or lake horizon visible beyond them, with faint reflections and light flare across the glass - a nostalgic, sun-warmed Americana mood, intimate and unhurried.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.