The Creatives Room

Goodness The World Deserves - 12th Man

Brand: havmor · Agency: leo burnett · Year: 2016 · Category: Commercials · Medium: video

The visual style is warm and inviting, with a vibrant color palette that emphasizes the bright greens of the cricket field and the rich, creamy textures of the ice cream. Lighting is natural and bright, suggesting an outdoor, daytime setting. Compositions vary from wider shots capturing the camaraderie of the team to tighter close-ups on expressions of joy and the delicious ice cream. The overall mood is uplifting and joyful, centered around themes of friendship and shared celebration, with a focus on genuine human connection.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Goodness The World Deserves - 12th Man - leo burnett - 2016 | The Creatives Room