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Brand: Ali Express · Category: Commercials · Medium: video

A middle-aged man in a pale pink suit and skinny black tie stands against a dark brick storefront, his face and jacket washed in deep red neon while a teal light bleeds in from the left. The look is nocturnal and filmic with hard colored gels and shallow focus. Signage is faint in the murky background.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

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