The Creatives Room

Feel the V

Brand: Cadillac V series · Year: 2021 · Category: Commercials · Medium: video

High-contrast, moody aesthetic dominated by deep shadows, slate tones, and sharp metallic reflections. The lighting relies on laser-focused light beams, ambient glows tracing sleek bodywork lines, and intense headlights piercing dark environments. Compositions alternate between razor-sharp detail shots of carbon fiber, badges, and tires, and dynamic wide-angle tracking shots that capture high-velocity movement. The overall emotional register is sinister, intense, and intoxicatingly authoritative.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Feel the V - 2021 | The Creatives Room