The Creatives Room

Everyday Surrealism

Brand: Society Tea · Agency: Black Swan Life, Mumbai, India · Year: 2019 · Category: Print / OOH · Medium: image

The visuals employ a cool, desaturated colour palette with soft, diffused lighting that creates a dreamlike, almost ethereal quality. Compositions are carefully staged still-life arrangements, often featuring a single, strong surreal element that disrupts the ordinary yet feels harmonious within the frame. The mood is whimsical and contemplative, inviting a moment of quiet amusement and escapism, focusing on household objects and the tea product itself.

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Everyday Surrealism - Black Swan Life, Mumbai, India - 2019 | The Creatives Room