The Creatives Room

Eat this playlist

Brand: Pepsi · Agency: Twiga Ukraine · Year: 2020 · Category: Print / OOH · Medium: image

A series of graphic prints placing hyper-realistic Ukrainian food photography at the center of a minimalist music player interface. Set against a solid Pepsi-blue background, dishes like dumplings or Kyiv cutlets are arranged to resemble soundwaves or progress bars. Clean, white sans-serif typography lists recipe ingredients in the style of a playlist's track list, merging culinary instructions with digital music culture.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Eat this playlist - Twiga Ukraine - 2020 | The Creatives Room