The Creatives Room

Eat Right

Brand: VLCC · Agency: JWT, Gurgaon, India · Year: 2017 · Category: Print / OOH · Medium: image

The campaign utilizes a cool, clean colour palette with soft, directional lighting to highlight fresh food items. Compositions often feature a single, hero ingredient or a simple, balanced meal setup, emphasizing clarity and natural beauty. The mood is one of quiet determination and gentle encouragement, promoting a sense of well-being and mindful consumption.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Eat Right - JWT, Gurgaon, India - 2017 | The Creatives Room