The Creatives Room

Duo's Big Game Reminder

Brand: Duolingo · Agency: internal by duolingo · Year: 2023 · Category: Case Studies · Medium: video

A Wall Street Journal and Adweek case-study slide on a blue gradient headed "How Duolingo subverted the Super Bowl with a 5-second commercial and push notification". The green Duo owl mascot appears large at right and in smaller poses, plus a phone push-notification graphic. Four green stat callouts read "Most liked brand", "30 Million", "25% lift" and "800 Million", above a strip of phone screenshots.

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Duo's Big Game Reminder - internal by duolingo - 2023 | The Creatives Room