The Creatives Room

Dark Instinct

Brand: Thomas Simon · Category: Commercials · Medium: video

A vertical title card against a deep midnight-blue starfield: the black silhouette of a figure hangs inverted, as if suspended or falling upside-down, centered above bold yellow tracked-out type reading 'DARK INSTINCT.' Below, dense white credit text in small caps lists the full crew. The palette is almost entirely a gradient of dark navy-to-black night sky scattered with fine white stars, with yellow as the only accent color.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Dark Instinct | The Creatives Room