The Creatives Room

Buy with Your Time

Brand: Ikea · Agency: Memac Ogilvy Dubai · Year: 2020 · Category: Case Studies · Medium: video

The visual aesthetic is bright and clear, utilizing naturalistic lighting to highlight everyday home environments and products. Compositions are clean and straightforward, often featuring individuals interacting thoughtfully with items, enhancing the relatable and human-centered appeal. The emotional tone is contemplative and insightful, fostering a sense of empowerment and conscious decision-making among consumers about their purchases and time.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Buy with Your Time - Memac Ogilvy Dubai - 2020 | The Creatives Room