The Creatives Room

Break the routine

Brand: Chevrolet · Agency: leo burnett beirut · Year: 2017 · Category: Commercials · Medium: video

The visual aesthetic is crisp and vibrant, with a cool colour palette for urban scenes and warmer, natural tones for outdoor locations, emphasizing the contrast between the two worlds. Lighting is predominantly natural and bright, highlighting the vehicle's design and the expansive landscapes. Compositions range from wide, sweeping shots that capture the grandeur of nature to intimate, focused кадры of the driver and vehicle, conveying both freedom and connection. The overall mood is uplifting and aspirational, celebrating self-discovery and the joy of breaking free.

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Break the routine - leo burnett beirut - 2017 | The Creatives Room