The Creatives Room

Be Someone’s Home

Brand: IKEA USA · Agency: Ogilvy · Year: 2020 · Category: Commercials · Medium: video

Three people share a close group embrace, a smiling white-haired older woman at the centre between two others in dark coats. A large bright window with autumn foliage fills the background of a softly lit domestic room. The grade is muted and naturalistic with shallow focus, the framing intimate and slightly handheld around the huddle.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Be Someone’s Home - Ogilvy - 2020 | The Creatives Room