The Creatives Room

Barber

Brand: Pepsi · Category: Commercials · Medium: video

A staged, formal-style family portrait indoors against dark floral damask wallpaper: seven people, all sporting an identical short faux-hawk haircut with bleached-blonde tips, arranged around a seated patriarch in a mustard sweater holding a cane. A man in a white coat resembling a barber or doctor stands centered behind him, hands on his shoulders. The group wears mismatched jewel-toned turtlenecks (sage, rust, red, mustard, white, green), lit warmly like a vintage studio photograph, with a gilt-framed portrait and matching lamps flanking the scene.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Barber | The Creatives Room