The Creatives Room

Bank on Equality

Brand: Scotiabank · Agency: Wunderman Thompson Perú · Year: 2023 · Category: Case Studies · Medium: video

A split-screen extreme close-up of two faces butted together at the centre line: a clean-shaven middle-aged man on the left, a brown-haired woman on the right, both looking directly to camera with neutral, serious expressions. Warm, soft cinematic lighting models their skin with gentle shadow; shallow focus, muted natural palette. The seam divides the frame vertically down the middle.

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Bank on Equality - Wunderman Thompson Perú - 2023 | The Creatives Room