The Creatives Room

AI Home: Doing less means more

Brand: Samsung · Agency: bbh london · Year: 2025 · Category: Commercials · Medium: video

A point-of-view shot looks from a couch across a small black-and-white Jack Russell terrier sitting alert, watching a large wall-mounted TV that shows dogs running in a green field. The living room is dim and warm-toned around the bright screen. White text at lower-left reads 'AI Home' and 'Doing less means more', framing the still as a product-film title moment.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

AI Home: Doing less means more - bbh london - 2025 | The Creatives Room