The Creatives Room

Adoptable

Brand: Pedigree · Agency: bbdo new york · Year: 2014 · Category: Case Studies · Medium: video

This case study video from Nexus Studios uses a clean, corporate presentation style to explain an AI-driven ad platform. The core visual device contrasts lo-fi shelter photos of dogs with the AI-generated 'studio quality' equivalents placed within digital banner ads. The presentation relies on screen captures of the user interface, animated text, and motion graphics to illustrate the technology and its results.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

Adoptable - bbdo new york - 2014 | The Creatives Room