The Creatives Room

Academy

Brand: Tenderly · Agency: Meloria · Year: 2021 · Category: Commercials · Medium: video

A symmetrical wide shot down the centre aisle of a university lecture theatre: a young woman in a cream blazer, dark wide-leg trousers and red shoes stands alone on the steps with her eyes closed, flanked by rows of adult students in wooden tip-up seats turning to look at her. Institutional Italian classroom detailing — ceiling strip lights, venetian blinds, a wall cabinet of lab glassware, green stair carpet. Muted naturalistic palette with pops of yellow and red on the students' clothing; centred one-point-perspective framing that formalises the classroom conceit.

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Academy - Meloria - 2021 | The Creatives Room