The Creatives Room

A Microplastic Journey

Brand: Merck · Agency: MACHINESHOP · Year: 2020 · Category: Commercials · Medium: video

An extreme macro shot of a blob of blue toothpaste-like gel being squeezed from the ribbed nozzle of a white tube. The translucent gel catches soft light and shows internal folds and highlights, held against a blurred warm-toned background that suggests a face out of focus. Very shallow depth of field isolates the cool blue subject amid soft bokeh.

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A Microplastic Journey - MACHINESHOP - 2020 | The Creatives Room