The Creatives Room

100ani

Brand: Scandia · Agency: Rogalski Damaschin · Year: 2022 · Category: Commercials · Medium: video

A young woman with short dark hair, wearing a heavy black coat, walks urgently down a narrow, arched, whitewashed corridor that reads as a cellar, bunker or old factory passage, clutching a white net/string shopping bag against her chest. Vintage-style posters and notices are pinned to the walls. Lighting is cool, desaturated blue-grey with a soft blown-out light source glowing at the end of the tunnel behind her; a white 'rf' logo watermark sits center-left. The period costuming and production design read as a historical-set scene rather than present-day.

Part of The Creatives Room - a curated archive of advertising reference, searchable by brief.

100ani - Rogalski Damaschin - 2022 | The Creatives Room